The Serums & concentrates category covers more than 2700 SKUs in the facial care segment — concentrated formulas with active ingredients built to target specific skin concerns. The assortment suits perfumery and cosmetics stores, pharmacies, and salon supply chains that source from a single wholesale supplier with a broad catalogue.
Product types
Serums are the most concentrated facial care category, and it pays a buyer to stock a wide functional range covering different skin needs.
- Anti-ageing and firming serums with peptides and retinol.
- Vitamin C and antioxidant concentrates for skin radiance.
- Hyaluronic acid formulas for hydration.
- Brightening products and anti-pigmentation treatments.
- Niacinamide and pore-refining concentrates for problem skin.
Brand overview
The core of the assortment is formed by prestige and professional brands, each represented with 30-47 SKUs: Dermalogica — a professional skincare brand for the salon segment, Christian Dior, Estee Lauder, Clarins and Shiseido — internationally recognised luxury brands, plus Babor and Elizabeth Arden with a strong position in professional and prestige care.
Alongside them the range includes more accessible brands with a strong scientific focus — The Ordinary, known for transparent active-ingredient concentrates, dermocosmetic brand Martiderm, trend-driven Revolution Skincare, and mass-market leaders Nivea and L´Oréal Paris. This combination lets a buyer cover both the prestige and mass segments through a single supply chain.
Building an assortment as a B2B buyer
- Build the prestige segment around Christian Dior, Estee Lauder, Clarins and Shiseido — they carry high margins and attract loyal buyers in perfumery stores.
- Add the professional lines from Dermalogica and Babor for salons that need a technically grounded care system.
- Include The Ordinary and Martiderm as a profitable mid-tier segment with scientific added value that has grown rapidly in popularity in recent years.
- Anchor the base with Nivea and L´Oréal Paris — recognisable brands that deliver stable turnover in mass retail.
B2B terms
All products are available for wholesale purchase, shipped from an EU warehouse to the Baltic states and the rest of Europe. A dropshipping option is also available for online stores that want to operate without holding their own stock. Wholesale prices and the full catalogue content become visible after registering on the platform, which ensures correct B2B terms for each partner.
Anua
Anua, Rice 7+, Ceramide, Hydrating, Serum, For Face, 50 ml
Out of stock
Price — for partners →
Medik8
Medik8 Crystal Retinal 3 Night Serum 30 ml
Out of stock
Price — for partners →
Revox B77
Revox B77, Just, Acid Salicilic 2%, Anti-Acnee, Serum, For Face, 30 ml
Out of stock
Price — for partners →
Origins
Origins Dr. Weil Mega-Mushroom R&R Advanced Face Serum
Out of stock
Price — for partners →
Medik8
Medik8 Liquid Peptides Multi-Peptide Serum 30ml
Out of stock
Price — for partners →
Dermalogica
UltraCalming Serum Concentrate - Soothing skin serum
Out of stock
Price — for partners →