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Eau Fraiche

7 products

By Kilian KILIAN PRINCESS EAU FRAICHE EDP 50 ML In stock Price — for partners → GIVENCHY Irresistible Eau De Toilette Fraiche - Clear Givenchy GIVENCHY Irresistible Eau De Toilette Fraiche - Clear In stock Price — for partners → Rose for Her Eau Fraiche EDT Lacoste Rose for Her Eau Fraiche EDT In stock Price — for partners → Versace Man Eau Fraiche EDT Versace Versace Man Eau Fraiche EDT In stock Price — for partners → Christian Dior DIOR EAU SAUVAGE COLOGNE 100 ML VAPO Out of stock Price — for partners → NELIA COLONIA BAÑO AGUA ROSAS 750 ML NELIA NELIA COLONIA BAÑO AGUA ROSAS 750 ML Out of stock Price — for partners → GOTITAS DE ORO AGUA COLONIA SPRAY BOLSO 80 ML Instituto Espanol GOTITAS DE ORO AGUA COLONIA SPRAY BOLSO 80 ML Out of stock Price — for partners →

The Eau Fraiche category on myfusion.eu lists 95 products — refreshing scented waters ranging from mass-market lines to niche French and Spanish houses. The assortment suits perfume retailers, drugstore chains and online shops looking for lighter-concentration but recognizable-brand products for daily use. Purchasing is wholesale, with orders fulfilled from an EU warehouse.

What Eau Fraiche is: how it differs from EDT and EDP

Eau Fraiche is a lighter fragrance concentration than Eau de Toilette or Eau de Parfum. The scent unfolds more subtly, often built on citrus, herbal and floral notes, giving a refreshing effect without a heavy trail. In this assortment that translates into larger bottle formats — examples include Clarins Eau Des Jardins Clear (EF) 100 ml and Chanel Coco Mademoiselle L'Eau Privée (EF) 100 ml, showing the format is present across both premium and more accessible brands.

For retail this means the product sells well as an everyday, summer or office scent and works as an add-on sale alongside a brand's core perfume lines.

Brands: mass-market versus premium

  • Accessible segment: Mont St Michel (11 items) and Instituto Espanol (5) — French and Spanish cosmetics with wide distribution, priced for volume sales.
  • Mid segment: Alvarez Gomez (8), Revlon Professional (6), 4711 (3) — recognizable heritage names (4711 is the classic eau de cologne), steady demand in the drugstore channel.
  • Premium and luxury: Roger & Gallet (14, the category leader by item count), Clarins (4), Versace (5), Lacoste (3), Christian Dior (2), Elizabeth Arden (2) — brands suited to specialist perfumeries and gift assortments.

Roger & Gallet's lead in SKU count reflects the brand's historic focus on the eau fraiche format itself — plant-extract lines form the core of its portfolio.

Building assortment as a B2B buyer

  1. Balance mass-market and premium brands: accessible names drive turnover, premium names build margin and shelf image.
  2. Prioritize brands with a wide in-stock range (Roger & Gallet, Mont St Michel, Alvarez Gomez) to reduce out-of-stock risk on recurring orders.
  3. Account for seasonality: as a summer, refreshing format, eau fraiche assortment logically expands ahead of the warm season.
  4. Watch bottle size — large formats (100 ml and above) are typical for this category and fit an everyday-use positioning rather than compact fragrance bottles.

Wholesale terms on myfusion.eu

The Eau Fraiche category is available for wholesale purchasing and dropshipping — orders are processed from an EU warehouse, with delivery organized across Latvia, Lithuania, Estonia and the rest of Europe. Prices for all 95 items in the category, including Roger & Gallet, Clarins, Versace and Christian Dior, unlock after registering a B2B buyer account. Dropshipping partners get catalog integration without holding stock in their own warehouse.

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